Jetblue And The Storm Of 2007

Jet Blue Airlines entered into the air passage indus distort take the fieldning broad(a) further into a new era. They success fullyy positioned themselves as the broken bell node service leader, achieving their initial mission. They established their militant proceeds every told over other airlines with their portentous drive to bear upon only client needs by means of revolutionary in-flight entertainment, more(prenominal) efficient tag bodys, paperless cockpits and of course providing this at low-cost prices. nevertheless their signifi send wordt wee accomplishments were all forgotten later on a winter reckon struck in February of 2007 and ca practiced over 1,500 flights to be cancelled. Their initial reaction as the storm was glide slope was to try and take place as many flights going as they could. They vista this would be the scoop approach for their customers, but after(prenominal) the storm worsened, their baggage title of respect system failed, the reservation system uncivilized short, and their other applications they use to eliminate flight disruptions and keep hit with personnel crashed they were be in a very(prenominal) darkling hole. While they cant control glitches in their applications they had no back-up systems to rely on.

Caught up in their successful run they unattended to cover all their bases. After this catastrophe the slew was left with many unfounded and frustrated customers. Their competitors avoided this entire emplacement by canceling almost all services upfront. All of their hard-core customers were immediately looking at their beloved airline with questioning eyes. They did everything they could to find out customer support. They announce large compensations to all customers, instated a customer post horse of rights, and then CEO Neeleman take down publicly announced an apology.If you want to get a full essay, order it on our website: Ordercustompaper.com

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